Don't Panic!

More often than we'd like to see, a client won't approach us for help until it's too late.  Critical transitions are usually prefaced by telling signs of trouble, although many entrepreneurs fail to take corrective action or even recognize the signs for what they are until they're parched for thirst and sinking in the quick sand.

Here are some simple questions that should help you determine if it's time to call in the calvary:

1. Are the company's sales dropping off or falling below historical averages?

2. Is the company consistently trying to add more sales engineers or sales reps?

3. Does the company find itself re-assigning engineers or production personnel off of projects to help the sales efforts?

4. Are projects taking longer to finish?

5. Are customer relationships strained or beginning to strain?

6. Are you experiencing loss of current customers and putting more pressure on your company to land new customers to replace them?

7. Is your company becoming more reactionary and less strategic?

If you've answered "Yes" to any of these questions, you might consider bringing in an outside resource to help you put together a battle plan to stop the bleeding here.  Other quick questions to ask if your company is battling cash strain will be addressed in a future post.  In the meantime, if you have questions, feel free to contact this blogger with any questions you may have.  Conversations are always welcome, and even better yet, they're free.